Velvet Noir Volumizing Mascara

Bold. Defined. Unforgettable.

Meet Velvet Noir — the volumizing mascara engineered for lashes that command attention. The iconic hourglass-shaped tube houses a precision rubber bristle wand that grips every lash, building intense volume and dramatic length from the very first stroke. Jet-black, smudge-proof, and built to last from morning coffee to midnight.

Shade

•  Jet Black — Pure, deep, intensely pigmented black. The only shade you'll ever need.

What It Does

• Volumizing — Builds bold, full lashes with zero clumping
• Lengthening — Extends each lash for a wide-eyed, dramatic effect
• Curling — Lifts and holds curl all day without weighing lashes down
• Long-lasting — Smudge-proof and transfer-resistant formula for 24-hour wear

The Wand

The hourglass rubber bristle wand is precision-engineered to separate, coat, and lift every lash — from the shortest inner corner lash to the longest outer lash. Build one coat for everyday elegance or two for full drama.

Why Velvet Noir?

• Intensely pigmented jet-black formula
• Smudge-proof and humidity-resistant
• Ophthalmologist tested — safe for sensitive eyes and contact lens wearers
• Cruelty-free and paraben-free
• Iconic hourglass black tube — a timeless addition to any vanity

One swipe. Total transformation.